Costa Coffee Edwalton
Charlotte Jade unveils its new bespoke, hand-drawn pattern for Costa Coffee, inspired by the growth of the coffee plant and the destinations in which Costa’s coffee beans are grown. The bespoke pattern features native Columbian and Vietnamese plants, bringing nature inside the coffee shop. The design will be printed as luxury wallpaper, upholstery fabrics and wall art for their new coffee shops throughout the UK. The first store, Edwalton Drive-Thru, launched on January 7th 2021, with the next store planned for a London store this Spring.
The bright and colourful pattern for Costa aims to create a calm and relaxing environment by featuring natural elements and colours that represent the brand and celebrate the locations where its coffee is grown. The pattern features hand-drawn, Columbian Arabic beans, Vietnamese Robusta beans and a selection of plants including Palms, Banana leaf, Philodendron Xandu Monstera leaves and Lanonia Centralis. Further, the design incorporates Costa’s iconic brand red through the colouring of Trio Stromanthe leaves. Charlotte has created two colour versions of the design, a dark and a light green version, in order to suit Costa’s various store locations across the UK.
“We began working with Charlotte Jade to help us realise a key part of our new concept design. Her previous work caught our eye and the use of beautiful illustrations to tell the story of coffee growing and plants gave us a unique aesthetic to really give our brighter and fresher feel a texture and richness.” Sam Freshwater, Store Design Manager at Costa